Emily Lapkin
Vice President, User Experience, Editorial Director
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Real nameEmily Lapkin
LocationBoston, Massachusetts
SchoolsMedill School of Journalism, Northwestern University
About meEmily joined Organized Wisdom in July 2008 and is busy taking the site to the next level. Emily has more than 13 years of media experience, and most recently worked as Editor-in-Chief of BabyZone.com. While there she rearchitected and redesigned the site, introduced the most popular content in its history, and brought about a dramatic increase in audience engagement. She helped BabyZone sell to Kaboose Inc. for $22 million in 2006, and nab the distinction of Webby Honoree in 2007. Before BabyZone, she was Director of Health & Wellness for iVillage.com. While at iVillage, she produced more than a dozen successful Community Challenges, launched the popular Symptom Solver tool, and helped her channels earn Forbes "Best of Web" recognition. Prior to iVillage, she worked with two web start-ups, served as the Editor-in-Chief of Health for Women, a Woman's Day Special Interest Publication, and was on the editorial staff of Living Fit and Buzz magazines. Her writing has been published in Glamour, Self, Shape, Fitness, Seventeen, Ladies Home Journal, and The Boston Globe Magazine. She is a co-author of 6 Weeks to Losing It for Good: An iVillage Solutions Book. She lives in Boston with her husband and daughter.
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